Realestate.com.au – Digital Breakfast – Emporium Hotel – 15 May 2013

THANK YOU!

Thank you for your attending our breakfast event this morning. As promised, please find below details of the content that was covered with links to the various resources. Also attached is a PDF of the Ipad presenter slides used in the presentation.

Most importantly don’t forget to have a good look through these links:

· Agent Marketing Centre for agents – http://agent.realestate.com.au/

· Selling Guide for vendors – http://sellingguide.realestate.com.au/

· Why online video – http://sellingguide.realestate.com.au/video/why-list-online

BRISBANE DIGITAL MASTERCLASS – AGENDA

8.10am Start presentation

– Did you know video

Introduction

Ben to present

– Welcome; overview of agenda topics; set the scene for the presentation content; housekeeping

– Overview of morning; speakers (Ben, Andrew, Susan); introduce REA AM’s in the room

– If you have any questions, please jot them down as the team will be stay back for 1:1 queries

Sales presenter slides

Andrew to present:

– Digital World

– More ways to connect, engage and spend time online.

– Trends; how buyers/sellers are interacting on our site; what they’re doing, what they’re clicking on.

– Researching property when buying and selling

– Buyers, vendors, tenants

{Show youtube toilet paper ad ‘there is still a good use for paper…’}

– Social media

– Who, where and why people are searching

– Why REA

– Embedded Video (presenter slide & example – http://www.realestate.com.au/property-house-qld-ormiston-113713255 )

Andrew to present:

{show rea retina tracking video example – internal only}

– How people search: Regions, refinement, keywords, enquire, save, share

– Mobile, tablet and desktop audience & device usage

Why online – Campaign reports; Upgrade my property

Susan to present:

– Introduce and show Why online video – http://sellingguide.realestate.com.au/video/why-list-online

– Track your campaign slides from sales presenter

o Campaign activity reports, views, engagement, saving & sharing, enquiry.

o Show campaign activity report ‘user guide’ from Agent Centre:

http://agent.realestate.com.au/wp-content/uploads/2012/05/CampaignActivityReport_Guide.pdf

Ben to introduce agent testimonial video

{Play video – Freedom Property – Peter Houliston}

Ben to overview:

Agent Marketing Centre for agentshttp://agent.realestate.com.au/

– Brochure Mock Up Tool – http://agent.realestate.com.au/brochure-mock-up-tool/

Selling Guide for vendors – http://sellingguide.realestate.com.au/

If time permits:

Advertising Upgrades (promote my property) – How your property will look as a Feature, Highlight or Premiere?

http://www.realestate.com.au/upgrademyad/112897339

Wrap up:

Ben:

– Everything from today’s presentation is available to you, contact your Account Manager for more information

– Health Check – Are you getting the most out of your subscription & online presence – call your your AM

Best Regards,

Linda & Carlos Debello

LJ Gilland Real Estate Pty Ltd

http://twitter.com/GillandDebello

http://au.linkedin.com/lindajanedebello

http://www.facebook.com/pages/LJ Gilland Real Estate Pty Ltd

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rea-generic-qld_SP1.17_20130514.pdf

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About ljgrealestate 据联大

Removing the Hassle from Sales and Rentals across South East Queensland. Aim to Empower other like minded Property Investors. L J Gilland Real Estate is a prestigious boutique agency specializing in Property Investment Management Services and the Sales of Investment Properties with tenants in place. Comprised of a top performing group of handpicked specialists, our Agents proudly serve Property Investors in Queensland. Since 1996 our Agency has demonstrated a genuine enjoyment of working with people, developing long-term relationships and delivering on the promise of great service. Carlos and Linda Debello offer property investor's the confidence to sell and lease in any market. We provide comprehensive market appraisals, exclusive multimedia marketing campaigns, and knowledgeable, highly personalized counsel on all aspects of real estate. Our Property Management Team is equally considerate, offering investors with in-depth advise, well-researched rental valuations, and highly professional rental management services. http://goanimate.com/movie/0M4bvcZzgIbI?utm_source=linkshare&uid=0u6RGtWsmlVc Carlos’ direct mobiles are 0400 833 800 & 0413560808. Linda’s mobiles are 0409995578 & 0414978700 (prefer email contact for Linda). Office 07 3263 6085. http://www.ljgrealestate.com.au http://www.yellowpages.com.au/qld/aspley/lj-gilland-real-estate-pty-ltd-14091356-listing.html http://au.linkedin.com/in/lindajanedebello http://twitter.com/GillandDebello http://www.facebook.com/pages/ljgrealestate
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